Post Tagged with: "Website"

Development Revolution

Development Revolution

April 15, 2014 at 9:26 pm

Over the years, millions of pounds have been spent on websites that do nothing, give nothing, and create no business for their owners. Ninety percent of all the websites, on the World Wide Web, are just taking up space, not being developed or even visited. This I believe, is due to the uneducated attitude taken by companies, who have allowed web design companies, to build, develop and control the web sites for them. 

In the past, one of the biggest hurdles, to cross in web development, was certainly, the ability to add, update or change content. The web company or designer, who builds the site, seems to be in control, and wants to own your website forever, and you can’t change, or update anything, without their permission, or paying more money. Owning and building a website for your company, is no different from any other part of your business, and I am sure you don’t ask Mercedes, every time you want to drive your company car. 

The basics are simple, you require a domain name, and hosting, which is a server that holds your data, from where it can be accessed by the web. The content and design, is your business, and employing someone, to assist, withthis, is not a bad thing, but it does not mean, it belongs to them forever, imagine if you couldn’t change your car when you wanted, and you were stuck with the same model for the rest of your life.

I have helped create and build sites in many industries and, this has happened to me, The Company has paid a lot of money for something, which after a while really becomes more of a problem to develop than an advantage to the business. When building a website these days consider, these factors before you employ a company, to assist and make sure you own everything, and have access via a CMS, “Content Management System”; to what is clearly, your website.

preview_COLOURBOX5803802

Caught in a Web

Caught in a Web

April 13, 2014 at 10:01 pm

Some things you should you do, to optimize your website, so that search engines, will look at your site favorably. Firstly make sure your site has original and relevant content, secondly create a compatible website, stick to the rules of design with security and protocols, and make sure every page has a seeable page link with a title.

More importantly, update your website with new and interesting content, periodically, make your website, visible to the spiders, and therefore, more likely to show your website, for the search made, over another similar site that has no changes.  The clue is “Web” and as a web, it has spiders that crawl over it, every time something changes, just like fly caught in a web, the spider feels it, and goes over to take a look. Google is t

he largest search engine, but all the other search engines, do the same.

The spiders do not come out unless they feel a change, and every time they come they take a screen shot and log the change, on their servers, which provides the results for its algorithm. The spider does not go out into the World Wide Web, in real time looking for the answer, which would be one super spider.

When they see you have made a change, they create a cache a screen shot, of the site, and this, is what, produces, the results of the search. So when you make changes, th

at are relevant, do not change it again, until you know the spiders, have logged the change. You can check the last time a spider crawled, your site by typing cache:http://www.yourdomain .com in the tool bar and it will tell you, the last time your site was cached.

preview_COLOURBOX4782229